{"id":10985,"date":"2022-05-04T12:56:07","date_gmt":"2022-05-04T12:56:07","guid":{"rendered":"https:\/\/intexsoft.com\/?post_type=blog&#038;p=10985"},"modified":"2022-11-24T10:26:45","modified_gmt":"2022-11-24T10:26:45","slug":"how-to-ace-b2b-ecommerce-website-development","status":"publish","type":"blog","link":"https:\/\/intexsoft.com\/blog\/how-to-ace-b2b-ecommerce-website-development\/","title":{"rendered":"How to Ace B2B eCommerce Website Development"},"content":{"rendered":"<section  class=\"hero hero-blog \">\n\t<div class=\"content\">\n\t\t\t\t\t<div class=\"hero__overlay\"><\/div>\n\t\t\t\t<div class=\"hero__container\">\n\t\t\t<a href=\"https:\/\/intexsoft.com\/blog\/\">\n\t\t\t\t<div class=\"hero-blog-btn\">\n\t\t\t\t\tBlog\n\t\t\t\t<\/div>\n\t\t\t<\/a>\n\t\t\t<div class=\"hero-blog-date-author\"> May 4, 2022 \u2022 by \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tAlexandra &amp;\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tDora\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<h1 class=\"hero__title \">How to Ace B2B eCommerce Website Development<\/h1>\n\t\t\t\t\t\t\t\t\t\t<div class=\"hero-blog-categories\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"hero-blog-category\" data-id=\"23\" data-parent=\"0\">\n\t\t\t\t\t\t\tBusiness\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"hero-blog-category\" data-id=\"21\" data-parent=\"23\">\n\t\t\t\t\t\t\tE-commerce development\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"hero-blog-image\">\n\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/intexsoft.com\/app\/uploads\/2022\/05\/360\u0445510-How-to-Ace-B2B-eCommerce-Website-Development.jpg\" media=\"(max-width: 480px)\">\n\t\t\t\t\t<source srcset=\"https:\/\/intexsoft.com\/app\/uploads\/2022\/05\/768\u0445773-How-to-Ace-B2B-eCommerce-Website-Development.jpg\" media=\"(max-width: 992px)\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/intexsoft.com\/app\/uploads\/2022\/05\/1920x437-How-to-Ace-B2B-eCommerce-Website-Development-2.jpg\" loading=\"lazy\" alt=\"image\">\n\t\t\t\t<\/picture>\n\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\t\t\t\t\t\t\t\n\t\t\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"><section id=\"\"\n\t\t\t\t\t class=\"custom-wysiwyg-editor wysiwyg-portfolio \">\n\t\t<div class=\"content\">\n\n\n\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"custom-wysiwyg-editor__anchors\">\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<p><span style=\"color: #333333;\">In the past, building an eCommerce website for B2B operations required presenting your business as an official entity. As a result, most B2B website designers and developers played it safe by sticking to generic, template-driven designs.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">But with businesses moving away from drab interfaces and robotic messaging, B2B companies are borrowing some personalization tips from their B2C counterparts.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">This article explores the best B2B eCommerce website development strategies to help businesses boost conversions and stay relatable in the fast-changing economic landscape.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #000000;\">How to approach B2B website development from a marketing perspective<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Creating a standout website as a B2B company can be scary and challenging for companies of all sizes. On the one hand, you want to play it safe and stick to the norm. But on the other hand, you recognize the potential rewards of taking a calculated risk.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">So let\u2019s dissect the numbers before discussing the concrete steps to take.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">According to<\/span> <a href=\"https:\/\/www.statista.com\/statistics\/249855\/mobile-retail-commerce-revenue-in-the-united-states\/\">Statista<\/a>, <span style=\"color: #333333;\">eCommerce sales in the United States will exceed $360 million by 2025. Another<\/span> <a href=\"https:\/\/www.statista.com\/statistics\/271450\/monthly-unique-visitors-to-us-retail-websites\/\">Statista report<\/a> <span style=\"color: #333333;\">shows that eCommerce retail and wholesale websites (eBay and Amazon) top the list of retailers, a testament to their attention to optimizing user experiences.<\/span><\/p>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10993 size-full\" src=\"https:\/\/intexsoft.com\/app\/uploads\/2022\/05\/statista-1.jpg\" alt=\"\" width=\"782\" height=\"467\" srcset=\"https:\/\/intexsoft.com\/app\/uploads\/2022\/05\/statista-1.jpg 782w, https:\/\/intexsoft.com\/app\/uploads\/2022\/05\/statista-1-300x179.jpg 300w, https:\/\/intexsoft.com\/app\/uploads\/2022\/05\/statista-1-768x459.jpg 768w\" sizes=\"(max-width: 782px) 100vw, 782px\" \/>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.forrester.com\/report\/US-B2B-eCommerce-Will-Hit-12-Trillion-By-2021\/RES136173\">Forrester<\/a> <span style=\"color: #333333;\">also estimates that B2B is a fast-growing segment, reaching a $1.8 trillion valuation and accounting for 17% of all B2B sales in the U.S in 2022.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Although experts credit some of this increase to changing consumer behaviors, the reverse holds true: businesses are adapting to consumers.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Let\u2019s explore strategies for successful B2B <a href=\"https:\/\/intexsoft.com\/ecommerce-development-services\/custom-ecommerce-website-development-services\/\">eCommerce website development<\/a>. We\u2019ll also share some shining examples of B2B eCommerce websites that got things right \u2014 and those that failed miserably.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #000000;\">Develop a data-driven strategy<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">When crafting a B2B eCommerce website development objective, the first step is to develop a plan.<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><span style=\"color: #333333;\">What will the website look like?<\/span><\/li>\n<li><span style=\"color: #333333;\">What features can I add?<\/span><\/li>\n<li><span style=\"color: #333333;\">What should I sell?<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Answering these questions will help you generate a few relevant ideas, which you can later fine-tune to formulate a coherent plan that hits every critical point of your business vision.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">But while some business owners strategize for their websites off the cuff, others let data analytics guide their decisions.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Of course, \u201cdata\u201d is a buzzword in every industry, but using it to make decisions will guarantee your business more success. Susan Moore, in a<\/span> <a href=\"https:\/\/www.gartner.com\/smarterwithgartner\/how-to-create-a-business-case-for-data-quality-improvement\">Gartner conference<\/a><span style=\"color: #333333;\">, stated that companies lose over $15 million a year from poor data management. And if that wasn\u2019t bad enough, 60% of respondents didn&#8217;t realize that bad data costs their businesses.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #000000;\">Which recognizable brands rely massively on data?<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Focusing on ways to gather and harness consumer-relevant data from your website should take precedent. Use the success stories of these companies as a North Star for your data collection and management initiative:<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><a href=\"https:\/\/blog.tunedglobal.com\/coke-customer-retention-engagement-music\">Coca-Cola<\/a> <span style=\"color: #333333;\">has mastered the use of personalized products to stay relevant for over a century.<\/span><\/li>\n<li><span style=\"color: #333333;\">Amazon uses Prime to offer loyal customers faster delivery services.<\/span><\/li>\n<li><span style=\"color: #333333;\">Starbucks harnessed data from customer complaints to roll out the<\/span> <a href=\"https:\/\/www.starbucks.com\/rewards\/mobile-apps\/\">mobile order app<\/a> <span style=\"color: #333333;\">that allows you to place orders before arriving at the shop.<\/span><\/li>\n<li><span style=\"color: #333333;\">Kohl\u2019s used a data-based approach to<\/span> <a href=\"https:\/\/www.kohls.com\/feature\/kohlspay.jsp\">launch Kohl\u2019s Pay<\/a> \u2014 <span style=\"color: #333333;\">a payment service that allows users to save, shop, and pay for services \u2014 resulting in a<\/span> <a href=\"https:\/\/business.adobe.com\/resources\/5-retailers-that-have-made-experience-their-business.html\">39% increase in fulfilled orders<\/a>.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">You can adapt these examples to your specific business niche. Just gather the raw data and generate actionable insights from it.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #000000;\">Use technology for personalization<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">To create a client-friendly B2B website, your attention should shift to<\/span> <a href=\"https:\/\/intexsoft.com\/ecommerce-development-services\/\">eCommerce development services<\/a> <span style=\"color: #333333;\">that support personalization.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">With access to large swathes of data and actionable insights, you can rely on modern tools to improve your website\u2019s overall experience.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Let\u2019s start with the design.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Open-source tools like Figma and Sketch can help your<\/span> <a href=\"https:\/\/intexsoft.com\/ui-ux-design-services\/\">UI\/UX design team<\/a> c<span style=\"color: #333333;\">reate wireframes and prototypes. You can also use other prototyping tools to review the new site\u2019s features in real time.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Apart from that, you can use survey tools to gather user feedback on designs through usability studies. These exercises will help you create B2B website interfaces that clients will love to interact with.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">In terms of website functionality, consider implementing artificial intelligence, machine learning and even<\/span> <a href=\"https:\/\/www.ibm.com\/blogs\/systems\/ai-machine-learning-and-deep-learning-whats-the-difference\/\">deep learning<\/a> <span style=\"color: #333333;\">to fine-tune pricing and product recommendations. B2C retailers like Amazon, Airbnb, Uber, and Mediamarkt use these advanced algorithms to regulate the real-time pricing of their products and services.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3>Augment the shopping experience<\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">The use of technology to personalize the shopping experience does not end with pricing and product recommendations. B2B companies can take things up several notches with Augmented Reality (AR) and Virtual Reality (VR) technologies.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">And the stats favor this shift. According to<\/span> <a href=\"https:\/\/www.analyticsinsight.net\/ar-and-vr-in-retail-is-projected-to-reach-us17-86-billion-by-2028\/#:~:text=The%20increasing%20use%20of%20AR,at%20scale%20in%20consumer%20homes.\">Analytics Insight<\/a><span style=\"color: #333333;\">, the global value of AR and VR in B2B eCommerce will reach $17.86 billion by 2028 (a 24.8% CAGR from 2021).<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.foresightfactory.co\/mobile-and-technology-to-the-retail-rescue\/\">Foresight Factory\u2019s<\/a> <span style=\"color: #333333;\">Future of Shopping report estimates that 3 in 10 customers want virtual dressing rooms instead of going to a physical store for clothes.<\/span> <a href=\"https:\/\/squareup.com\/us\/en\/townsquare\/future-of-retail\">Square\u2019s Future of Retail<\/a> <span style=\"color: #333333;\">report showed that 33% of business owners were interested in providing AR and VR experiences, and 39% of Millennial and Gen Z shoppers are interested in AR and VR shopping.<\/span><\/p>\n<p>&nbsp;<\/p>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10995 size-full\" src=\"https:\/\/intexsoft.com\/app\/uploads\/2022\/05\/ikea.jpg\" alt=\"\" width=\"799\" height=\"445\" srcset=\"https:\/\/intexsoft.com\/app\/uploads\/2022\/05\/ikea.jpg 799w, https:\/\/intexsoft.com\/app\/uploads\/2022\/05\/ikea-300x167.jpg 300w, https:\/\/intexsoft.com\/app\/uploads\/2022\/05\/ikea-768x428.jpg 768w\" sizes=\"(max-width: 799px) 100vw, 799px\" \/>\n<p style=\"text-align: center;\"><em><span style=\"color: #808080;\">Source:<\/span> <a href=\"https:\/\/www.ikea.com\/au\/en\/customer-service\/mobile-apps\/say-hej-to-ikea-place-pub1f8af050\">IKEA<\/a><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Global household goods vendor IKEA has introduced<\/span> <a href=\"https:\/\/youtu.be\/UudV1VdFtuQ\">IKEA Place<\/a> <span style=\"color: #333333;\">\u2014 an AR shopping assistant that allows users to visualize the furniture placement before buying it.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #333333;\">Test before launching<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Making changes to your website\u2019s interface often sounds like a no-brainer, but you need to recognize the potential risks.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Any feature you add during B2B eCommerce website development exposes a new entry point for potential vulnerabilities \u2014 a possible point of failure.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">For example, if you add an AR tool to a site with a weak server, traffic surges will force the server to crash. British car parts and tooling retailer<\/span> <a href=\"https:\/\/bigstep.com\/blog\/major-online-retail-website-crashes-and-downtimes-on-black-friday-2019\">Halford\u2019s<\/a> <span style=\"color: #333333;\">figured this out the hard way when their site crashed during a Black Friday sale. Clothing brand<\/span> <a href=\"https:\/\/www.businessinsider.com\/lululemons-website-crashes-with-black-friday-sales-2018-11?r=US&amp;IR=T\">Lululemon<\/a> <span style=\"color: #333333;\">also lost millions in potential revenue when the website crashed on Black Friday in 2018.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">What lessons can B2B companies learn from these mishaps?<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><span style=\"color: #333333;\">Modernize your legacy systems and outdated databases.<\/span><\/li>\n<li><span style=\"color: #333333;\">Use scalable, secure, cloud-based servers to manage traffic surges.<\/span><\/li>\n<li><span style=\"color: #333333;\">Create backup servers for unprecedented circumstances.<\/span><\/li>\n<li><span style=\"color: #333333;\">Conduct trial runs with beta versions before launching a new feature on your eCommerce site.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #000000;\">Launch and maintain<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Once your site is ready and adequately tested, you can launch the revamped version to the public. To garner enough attention for the new site (or features), you need to create an awareness campaign on other social media channels. Alternatively, you can release the beta version for your consumers to test before finalizing the B2B eCommerce website development process.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">But that\u2019s not all. You need to conduct constant <a href=\"https:\/\/intexsoft.com\/software-testing-services\/\">testing<\/a> on your online marketplace to figure out possible optimization opportunities. Conduct a complete site health check and SEO audit to ensure the site is performing according to expectations. If not, you can roll out updates regularly.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Besides, you need a live support agent to assist shoppers while using the store. And consider using a messaging bot with automated responses to answer frequently asked questions.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Most importantly, use data management tools like Hubspot Suite to gather consumer metrics. By analyzing this information, you can reduce abandoned carts, increase engagement, boost sales, and attract more traffic to your B2B website.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #000000;\">Essential features for B2B eCommerce websites<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">B2B eCommerce website development can borrow features from B2C platforms for optimization. If you want to enjoy the benefits of B2B eCommerce, add these features to your website. They will also show you <a href=\"https:\/\/www.designrush.com\/agency\/ecommerce\/trends\/how-to-promote-an-ecommerce-website\">how to promote an ecommerce website<\/a>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n\n\t\t<\/div>\n\t<\/section>\n\n\n\n<section id=\"\" class=\"banner-mini schema-gray \">\n\t\t<div class=\"banner-mini-content\">\n\t\t\t<div class=\"banner-mini-info\">\n\t\t\t\t\t\t\t\t\t<h3 class=\"banner-mini-title fg-title\">Elevate Your Business <\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"banner-mini-subtitle fg-subtext\">with our custom B2B eCommerce development services<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/intexsoft.com\/ecommerce-development-services\/\"  target=\"_blank\"   class=\"banner-mini-link btn btn_color_primary banner__button\">See more<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<picture class=\"banner-mini-image-picture\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"banner-mini-image\" loading=\"lazy\" src=\"https:\/\/intexsoft.com\/app\/uploads\/2022\/06\/650x400-.png\"\n\t\t\t\t\t\t alt=\"image\">\n\t\t\t<\/picture>\n\t\t<\/div>\n\t<\/section>\n\n\n<section id=\"\"\n\t\t\t\t\t class=\"custom-wysiwyg-editor wysiwyg-portfolio \">\n\t\t<div class=\"content\">\n\n\n\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"custom-wysiwyg-editor__anchors\">\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<p><span style=\"color: #ffffff;\">&#8230;<\/span><\/p>\n<p><span style=\"color: #ffffff;\">&#8230;<\/span><\/p>\n<h3><span style=\"color: #000000;\">Real-time inventory updates<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">As a B2B service provider, you need to keep stock of available goods. With tools like<\/span> <a href=\"https:\/\/www.ibm.com\/watson\/supply-chain\/resources\/real-time-inventory-visibility\/\">IBM\u2019s Inventory Visibility software<\/a><span style=\"color: #333333;\">, you can update your site\u2019s stock of products in real-time to keep buyers updated about their availability.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #000000;\">Dynamic pricing<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">In modern B2B eCommerce, prices change dynamically in response to real-time market changes. It also speeds up the decision-making process by factoring in deal size, customer type, and product type.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Companies like Amazon and Airbnb rely on dynamic pricing models to make profits and satisfy customers. According to McKinsey, B2B companies use<\/span> <a href=\"https:\/\/www.mckinsey.com\/business-functions\/marketing-and-sales\/our-insights\/what-really-matters-in-b2b-dynamic-pricing\">dynamic pricing<\/a> <span style=\"color: #333333;\">to understand and predict when to push prices higher to capture the upside quickly \u2014 or lower to avoid volume losses.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #000000;\">Bulk discount<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">According to the<\/span> <a href=\"https:\/\/hbr.org\/2020\/10\/what-b2b-companies-get-wrong-about-volume-discounts\">Harvard Business Review<\/a><span style=\"color: #333333;\">, 7-Eleven increased profits by 100% after introducing the Big Gulp line. As a B2B vendor, you can also use bulk discounts on your website to attract new customers and retain existing ones while maximizing your bottom line.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #000000;\">Flexible payment options<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">When crafting your B2B eCommerce website development initiative, pay attention to the differences between how businesses and individuals pay for services.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">While individual buyers use the cash-and-carry method to pay, businesses often open lines of credit through which they can funnel payments to creditors \u2014 which is you in this case.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">So, it is all about finding the middle ground in terms of payment. Instead of relying on manual invoicing methods and wire transfers, you can add digital wallets and payment services to make the transactions less stressful. Payment services like PayPal and Square also work for B2B services.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Besides, the more the payment methods you offer, the lower the bounce rate and the<\/span> <a href=\"https:\/\/www.pymnts.com\/news\/b2b-payments\/2020\/accounts-receivable-payable-accelerate-payments\/\">higher the volume<\/a> <span style=\"color: #333333;\">of transactions.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><\/h3>\n<h3><span style=\"color: #000000;\">Enhanced mobile shopping<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">With the number of mobile shoppers growing,<\/span> <a href=\"https:\/\/www.businessinsider.com\/mobile-commerce-shopping-trends-stats?r=US&amp;IR=T\">Business Insider predicts<\/a> <span style=\"color: #333333;\">that m-commerce will reach $620.97 billion (42.9% of eCommerce) by 2024. So it should go without saying that your B2B website needs to have an intuitive interface that works perfectly on mobile devices.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #000000;\">Smart search options<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Use advanced search filters to help buyers find your services quickly. You can also use auto-complete options to fine-tune long-tail search keywords. Other smart options to add to your site include fault tolerance, favorites, and saved searches.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #000000;\">Conclusion<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Companies and startups can borrow B2C strategies for B2B eCommerce website development to boost profits and expand their clientele. But to stay relevant in this competitive landscape, you need to back your business decisions with data. Conduct research and proper testing before and after adding features to your website. Use dynamic pricing and bulk discounts to stay within the right pricing bracket. And most importantly, try to improve the user experience on all devices and platforms.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n\n\t\t<\/div>\n\t<\/section>\n\n\n\n<div class=\"post__share-links\">\n\t\t<div class=\"post__share-container\">\n\t\t\t\t\t\t\t<a class=\"post__share-link\" href=\"https:\/\/www.facebook.com\/sharer.php?u=http:\/\/intexsoft.com\/wp-json\/wp\/v2\/blog\/10985&amp;t=How to Ace B2B eCommerce Website Development\" target=\"_blank\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"post__share-link-img facebook-white\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"post__share-link\" href=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=http:\/\/intexsoft.com\/wp-json\/wp\/v2\/blog\/10985\" target=\"_blank\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"post__share-link-img linkedin-white\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\n<section id=\"\" class=\"authors \">\n\t\t<div class=\"content\">\n\t\t\t<div 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alt=\"image\" width=\"446\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t height=\"278\">\n\t\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"our-blog__block-item-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"our-blog__block-item-content-date\">September 13, 2021<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"our-blog__block-item-content-title\">Best Content Management Systems: Quick Tips<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"our-blog__block-item-content-subtitle\"> <p>The best content management systems are intuitive, responsive and provide content managers with essential tools for website analytics and content marketing.<\/p> <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\n\n\n\n\n\n\n\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/intexsoft.com\/blog\/legacy-cms-signs-your-website-needs-a-revamp\/\" class=\"our-blog__block-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"our-blog__block-item-image\">\n\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/intexsoft.com\/app\/uploads\/2021\/09\/640x400-LEGACY-CMS.jpg\" loading=\"lazy\" alt=\"image\" width=\"446\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t height=\"278\">\n\t\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"our-blog__block-item-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"our-blog__block-item-content-date\">March 23, 2024<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"our-blog__block-item-content-title\">Legacy CMS: Signs Your Website Needs a Revamp<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"our-blog__block-item-content-subtitle\"> <p>According to the Content Marketing Institute, only 16% of marketers indicate they have the right technology for the content management system (CMS) and are using it to its full potential.<\/p> <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\n\n\n\n\n\n\n\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/intexsoft.com\/blog\/magento-2-for-e-commerce-website-development\/\" class=\"our-blog__block-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"our-blog__block-item-image\">\n\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/intexsoft.com\/app\/uploads\/2021\/07\/640x400-Magento-2-For-E-commerce-Website-Development-min.jpg\" loading=\"lazy\" alt=\"image\" width=\"446\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t height=\"278\">\n\t\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"our-blog__block-item-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"our-blog__block-item-content-date\">October 22, 2018<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"our-blog__block-item-content-title\">Magento 2 For E-commerce Website Development<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"our-blog__block-item-content-subtitle\"> <p>A truly successful e-commerce business, first and foremost, requires a reliable platform to be efficiently presented on the Internet. Nowadays, you can find hundreds of different systems on the market, and making the right choice is not an easy task.<\/p> <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\n\n\n\n\n\n\n\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/ul>\n\t\t<\/div>\n\t<\/section>\n","protected":false},"author":1,"template":"","blog_category":[23,21],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v22.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Ace B2B eCommerce Website Development - IntexSoft<\/title>\n<meta name=\"description\" content=\"Let&#039;s explore the best B2B eCommerce website development strategies to help businesses boost conversions in the fast-changing economic landscape.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/intexsoft.com\/blog\/how-to-ace-b2b-ecommerce-website-development\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blog - 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